Why are your Ad-spend $$$ not bringing New Paying Customers?
As the CEO of your SaaS startup, you expected a sharp uptick in revenue post launching your Google or Facebook… Continue Reading
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The Basics of Conversion Rate Optimization
Conversion rate optimization (CRO) is the method of using analytics and user feedback to improve the performance of your website. CRO… Continue Reading
Don’t Let a Bad Apple Spoil Your Bunch (in Marketplaces and Communities)
The growth of the sharing economy has practically blurred the line between marketplaces and communities. For start-ups, and especially those… Continue Reading
Meet RingCaptcha at the Mobile World Congress in Barcelona
The largest mobile technology conference of the year is just around the corner, and we couldn’t be more excited. The GSMA’s Mobile… Continue Reading
When Do You Need to Start Using SMS?
Does your business need to verify users’ identities, reset passwords, prevent service abuse, block malicious activity, secure transactions or increase open… Continue Reading
The ROI on SMS: Don’t Diss Two-Factor Authentication
Can we clear up some confusion about the difference between two-factor authentication and multifactor authentication, once and for all? Not… Continue Reading
Don’t Try This at Home — Leave SMS to the Experts
Things that look really simple from afar can turn out to be quite complex when you get up close — especially… Continue Reading
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