Jackie Cohen, Author at

5 Ways SMS Texting Makes Your E-Commerce Site Better Than Ever

by Jackie Cohen on May 10, 2017May 10, 2017

RingCaptcha SMS is the best thing you can add to an e-commerce sote

No matter what you’re selling online, SMS texting will help you do it better. You can do it for onboarding newcomers to your business you can also use it at other points in the customer journey.

How SMS Powers the World’s Largest Companies

by Jackie Cohen on May 1, 2017

The world's biggest companies rely on SMS

Multimedia and encryptecd chat apps are keeping SMS alive and well — so are the world’s largest companies.

Do We Need Mobile Devices to Survive?

by Jackie Cohen on April 25, 2017April 24, 2017

Mobile device hierarchy of needs RingCaptcha

Does your mobile device motivate you? Or are your motivations connected to your mobile device? If you answer “yes” to either of those questions, you’re not alone. The mobile economy… [Continue Reading]

How Mobile Commerce Saved India’s Rupee

by Jackie Cohen on April 18, 2017April 19, 2017

Leading SMS vendor RingCaptcha discusses how mobile wallets saved India's rupee

India’s rupee has made a stunning comeback from near worthlessness; it’s hard not to attribute at least some of the rebound to mobile commerce. In fact, the country just became one of the first to enable payment via thumb and iris scans.

The Basics of Conversion Rate Optimization

by Jackie Cohen on April 13, 2017April 14, 2017

Conversion rate optimization (CRO) is the method of using analytics and user feedback to improve the performance of your website. CRO can be used to improve any metric on your website… [Continue Reading]